Episode 15

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Published on:

12th Jun 2024

#15 / Will Your New Art Sell? Tips to Navigate Uncertainty

In this episode, I talk about the daunting, and repeating question – “Is my new art going to sell?”, Or “Is my art good enough to sell?”. Over my 20+ years of experience, the answers to this question lies in pricing strategies, silencing the inner critic, and how to create real demand (so we can avoid feast or famine). I share insights on how important market research can be to success and the pitfalls of the “Dunning–Kruger effect. 

If you're unsure about the saleability of your art, this episode is for you! 


If this episode resonates with you do this next – 

Join the OriginArt Waitlist to learn more about the OriginArt Method and working with me closer.

✔ Tap the + follow button to stay updated on future episodes released each week.

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✔ Watch a Video version of the Podcast on YouTube @MicheleLuminatoStudio

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Thanks for Listening!

Teaching you to sell art is one thing; guiding you to sell your true self is another. That’s rare and that's the journey I've been on — away from the noise and celebrating uniqueness. It's not the easiest path, but it's incredibly rewarding, leading away from becoming a production house of sameness, and chasing your tail with trends.

With over 25 years of navigating this path, I've learned some invaluable lessons about the importance of staying true to our creative essence. I'm here to pass those lessons on to you, helping you find and express your own unique voice in a way that connects deeply with those who will love it most.

Have a listen now!

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Listen to Episode 13 - To hear more about the Bell Curve & audience buying power.

Mentioned in this episode:

#14 / Uncertain times in Art: Navigating unethical standards

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About the Podcast

Sellable Art That Feels Like Me
For Artists who want to create & sell their most authentic work.
This podcast is for artists who want to create their most authentic work that's uniquely theirs, and to sell it to people who love and value it just as much as they do. We'll talk about finding the sweet spot between creating what you love and selling it at your dream prices. We'll explore how authenticity isn't just satisfying for you as an artist but also makes your work more sought after.

On this podcast, we'll also dive into a thriving artist mindset required for creating a seamless flow in the studio and finally overcoming creative blocks – and what it takes to actually succeed as an artist that goes beyond the surface level – working from the inside out.

I'll share my story and the story of other artists. My journey has been less than perfect to get here, but after years of art school, design work, product creation, trend, and colour forecasting spanning over 25+ years, I've got some stories to tell. I've worked on creating thousands of sellable products selling to hundreds of retailers all over the world – including my own art.

My biggest lesson Iearned is that excelling in ART requires boldness and self-trust. To tap into our authentic essence and use it as your superpower. Selling Your Soul? Not Required! - Authenticity and passion trump everything in the world of art.

I've worked with hundreds of artists through the years who have now learned how to pull out what’s already inside of them to make work that is extremely satisfying, understanding their unique value in the art world – and making sellable art that feels like them. My mission is to help way more!

My favourite part is recognizing artists' true value and helping them bring that unique perspective into the art market. Artists often tell me they feel 'seen' when working with me. That's truly the best part. The world is waiting for all of us to show up as ourselves, and been seen as we truly are and make the world a more interesting place.

If you’re ready to unleash your unique voice, and let the art that is already inside of you come out to create highly desirable collections, then tap the + follow button and let’s begin.

About your host

Profile picture for Michele Luminato

Michele Luminato

Michele is an American-born abstract artist based in Australia. She guides other artists to create and sell unique art from the heart through her OriginArt program.
Find her at micheleluminato.com
& @originart_with_michele on IG