Episode 9

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Published on:

19th Apr 2024

# 9 / How to Sell More of Your Art On Instagram: 3 Questions to ask yourself

Yep, we're talking about Instagram. I wish I could tell you - you don't need Instagram but it's still super effective. This episode is for you if you're looking to enhance your art sales as we delve into three critical questions that could transform your approach to selling your artwork. I share 3 questions I ask myself on a regular basis. Whether you're struggling to share your work, unsure about how often or effectively you engage with your audience, or questioning if you're reaching the right people. These simple questions alway point me to the thing I need to do next to impact my sales. Simple questions, this episode may make you think differently about how you sell your art.

  • Reimagine Exposure: Are you truly maximizing the visibility of your art?
  • Deepen Connections: How effectively are you engaging with your audience?
  • Pinpoint Your Right Fit Audience: Could you be missing opportunities to connect with the perfect buyers?

By the end of this episode, you'll gain insights into strengthening your art sales approach, what questions you can ask yourself each week so that you can connect with followers, and ensuring you're on the right path to find the perfect audience for your art. 

I believe teaching artists to sell art is one thing — but guiding them to sell their true self is another.

That’s the real journey: away from the noise, back to your essence.

Keep going — your art’s already saying something only you can.

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🎨 You've got skill and taste. You even finish work, but something still isn't right. And maybe lately, you don't even love making it anymore. Selling feels harder than it should.

Welcome to Sellable Art That Feels Like Me, the podcast where I help artists reconnect with their voice, evolve their work, and create art that sells because it’s authentic and uniquely theirs.

I’m Michele Luminato — an American-born contemporary artist living in Melbourne, working full-time in my studio, and guiding artists through the process of making work that finally feels like them (and naturally attracts collectors who love it too).

Each week, we’ll dive into the real behind-the-scenes of being an artist — the emotional cycles, the creative breakthroughs, and the business clarity that turns connection into confidence (and sales).

Because when your art starts feeling like you again — it naturally becomes more collectable, more magnetic, and more joyful to create.

If this episode resonates with you do this next

Ready to find your authentic voice, or fall back in love with your art again?

✔ Learn more about how I help artists → https://micheleluminatostudio.com

✔ Connect with me on Instagramhttps://Instagram.com/MicheleLuminato to join the community of artists making authentic and sellable art. (DM me and say hi!)

✔ Join me on at YouTube @MicheleLuminatoStudio

🎧 Subscribe to get new episodes each week — and start creating sellable art that feels like you. If you enjoyed this episode, please leave a review on Apple Podcasts.


Thanks for Listening!

Mentioned in this episode:

#14 / Uncertain times in Art: Navigating unethical standards

Show artwork for Sellable Art That Feels Like Me

About the Podcast

Sellable Art That Feels Like Me
For artists who want to create and sell work that's uniquely theirs that they actually love.
Sellable Art That Feels Like Me is for artists who want to make work that feels honest, alive, and truly their own — and to sell it to people who feel that truth too.

Each week, we talk about what really goes on behind the canvas — the creative ruts, the quiet doubts, the turning points where you finally start trusting yourself again. Because when your art feels like you, it naturally connects and sells with ease.

I’m Michele Luminato, a contemporary artist and mentor helping artists trust their point of view so they can create art that sells that they absolutely love. My own path has been anything but linear — from design studios and color forecasting to creating and selling my own art full time.

What I’ve learned along the way is simple:
Great art isn’t about getting louder — it’s about getting truer and trusting your unique point of view.

I’ve helped hundreds of artists rediscover their spark, refine their voice, and create collections that sell because they’re making artwork that only they can make. If you’re ready to stop overthinking and start creating work that feels like you again, you’re in the right place.

Keep going — your art’s already saying something only you can.

About your host

Profile picture for Michele Luminato

Michele Luminato

Michele is an American-born abstract artist based in Australia. She guides other artists to create and sell unique art from the heart through her OriginArt program.
Find her at micheleluminato.com
& @originart_with_michele on IG